I work with small businesses to develop their branding from scratch or review and refine an existing brand. Read more about my branding process and get in touch if your branding needs some polish!

Simple wordmark logos

A selection of simple text wordmarks, created either as a logo or for use as part of the wider branding suite.

Emma Van Heusen
Emma Van Heusen – simple script wordmark, used in conjunction with the main logo to add a personal feel.
Sam Irving Photography
Sam Irving Photography – simple text wordmark that combines a script signature with sans serif font to form simple logo.
UBiqEquity - engaging digital ex-changes
UBiqEquity – simple text wordmark used with strapline as a logo.

Straight-talking branding

Linda aka The Masterfixer is a straight-talking business coach. She needed a logo and brand quickly for her fast-growing business. The brand needed to reflect Linda’s directness, whilst enpcompassing her warmth and supportive nature.

The Masterfixer ManifestoBrand photography courtesy of Sophie Carefull Photography

Ellie Bowie is a genius. She is a power packed pocket rocket! She’s calm, gentle and sheer genius at what she does. The brand design work she completed for me was perfect – it was an absolute mirror of me, my personality, values and passion. It was like she got into my head and translated my thoughts into a brand. I love it! Also as my business has grown and I have grown in confidence with it everything she has done since has supported the growth and evolution of my business. I’d highly recommend – she’s amazing!

B in control – personal branding

Bridget McKone, aka ‘B’ was refocusing her marketing business and wanted to reposition herself and the business. Keen to emphasise her efficiency in managing clients’ email campaigns, the visuals also needed to soften and compliment the ‘in control’ element!

I worked with Bridget to develop the business name, strapline and visual brand. I also branded The Network Marketers Advantage Club, a membership service to manage email marketing and social media campaigns.

Brand photography courtesy of Sophie Carefull Photography

B in Control brandingB in Control Business Cards

Network Marketers Advantage Club

Caboodle works so you can…

Branding for local community start-up which aims to provide coworking with flexible childcare to freelance parents. Although set up as a Community Interest Company, Caboodle wanted to have a professional business image that appealed to small businesses and entrepreneurs but was also friendly and welcoming to those who might have been out of the workforce for a while.

Unfortunately, due to the time and effort required to keep Caboodle running, the project closed in March 2019.

Caboodle works so you can...

Caboodle works so you can...

A gentle rebrand

The Gentle Touch approached me to help them refine their branding. The existing brand was working well, but as the business had expanded, it needed to reflect a wider range of services.

The owners were also keen to create a stronger visual standout, whilst retaining the hand-drawn charm of the original logo.

Ellie took on a rebrand project for The Gentle Touch. We are so happy with our new logo and other branding documents she created for us. As TGT is a partnership Ellie had a tricky task of interpreting both of our ideas, she did this with patience and creative flair. She is fab and would definitely recommend her.

Emma, The Gentle Touch

The Gentle Touch Flyer

The Gentle Touch Flyer

We worked together to distill the look and feel and choose a strong, but versatile colour palette that could be used in different ways for each type of service.

The Gentle Touch Flyer

Flyer in local deli!

The Gentle Touch Logo

The Gentle Touch Logo


Tiny Tours app design

Mini adventures for kids
(and fun for adults too!)

Tiny-Tours-Animated-logoIdeal for keeping little ones entertained over the summer, Tiny Tours is a fantastic FREE app to help parents explore Bristol with their children. It presents a range of great places to visit and then provides transport options on how to get there.

I worked in collaboration with the developers Blue Sparrow Apps, who won an award for the prototype which uses Bristol City Council’s open data API. I designed the logo, overall brand, strapline and our fun character Rex! From this I then developed the app design and worked with Blue Sparrow Apps to refine the UI.

Here’s what MD James Harris thought:

Ellie worked on branding and UX design for one of our apps. Her work was exceptional, and I often receive complements about the brand. She was great at collaboration; good at listening, but also prepared to share her thoughts. We’ll definitely be using her again in the future.

Download for GooglePlay for Android, and don’t forget to like the Tiny Tours Facebook or follow @tinytoursapp!


Branding a start-up Videographer

Branding, design and build of responsive website for Bath-based video and audio editor, Will Seelig. See the site at

Branding and web design for Will Seelig, Videographer.

Branding - Will Seelig